BERLIN, April 14, 2020 (ExchangeWire.com) - Mobile publisher platform and programmatic ad exchange PubNative announces that it is expanding its offering with ads in gaming and VR environments, partnering with in-game monetisation platform Admix. Virtual reality has become increasingly popular over the past…
BERLIN, April 8, 2020 (ExchangeWire.com) - PubNative, a leading mobile monetisation platform and programmatic ad exchange, is expanding its product lineup with connected TV solution AdCast. The advanced product allows in-app ads to be streamed to a TV screen and…
As the first weeks of quarantine in Europe and social-distancing around the globe have passed, we take a look at the reactions of the AdTech industry and the impact on mobile advertising of COVID-19 that we at PubNative have been…
As Media and Games Invest plc announced today, we are fortunate to be part of a sector that is capable of operating digitally and keeping its daily business running during the global pandemic COVID-19. Being part of the AdTech industry…
BERLIN, March 18, 2020 (ExchangeWire.com) - PubNative, a leading mobile monetisation platform and programmatic ad exchange, is continuing its course of advocating for transparency in the advertising ecosystem by announcing the approval of its latest CMP to join IAB Europe’s…
What is it? Sellers.json is the companion to app-ads.txt, which we introduced last year. As we recall, app-ads.txt and ads.txt are .txt-files uploaded to the publishers’ domain, storing the names of the publisher’s authorized sellers. Sellers.json is the equivalent list…
