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Case Study: A Native Journey Happy Mall Story by Happy Labs

Happy Labs - Happy Mall Story Learn how Singapore-based Happy Labs managed to open up a new, non-intrusive and genuinely native revenue channel for its casual simulation game Happy Mall Story, driving eCPMs up to $8, while enhancing its user…

Date: October 1, 2014
Author: PubNative
Category: Case Studies, Insights

Case Study: Quack! Messenger Multiplies Ad Revenue Performance by x4

Quack! Messenger Find out how instant messaging app Quack! leveraged PubNative’s API to integrate seamlessly customized native ad units, resulting in a 4x overall ad revenue performance on average with eCPMs over $3 and click-through-rates above 5%. Any questions? Drop…