5 Reasons an API Is Better Than an SDK for Mobile Ad Monetization
When it comes to choosing a solution to monetize your app with advertising, chances are you’ll consider turnkey monetization solutions offering pre-defined ad format templates. READ MORE
3 Reasons You Should Get Rid of eCPM As Your Primary Publisher Performance Metric For Mobile Native Advertising
Effective Cost Per Mille (eCPM) is currently the most widespread metric used within the mobile advertising ecosystem for publishers to measure the performance of their ads. READ MORE
Native Ads Building Blocks in the Spotlight, Part II
Welcome to the second part of our native building blocks series, where we showcase the 25+ elements publishers can request via PubNative’s API and use as building blocks to create beautiful ads to seamlessly match the form and function of their apps. READ MORE